We need to pay a lot more attention to the true cost of our consumption. In the case of food, we all have to reflect on the real outcomes of industrial production.
Embracing a true cost accounting in everyday choices will lead to a greater understanding of the work behind our daily menus. We can compare and underline the differences between labor-intensive, unconventional agriculture and standardized mass production and make conscious choices for us and our environment.
We will demonstrate that good food and farming can pay in a better care system and can slowly cover the expenses/damages of industrial agriculture. It is high time we orient ourselves towards an agri-culture rather than remaining with the literal sense of the German term Landwirtschaft (agri-economy) that solely focuses on high yields and upscaling for economic output.